HOW DO YOU FIND THE BEST REVIEW MANAGEMENT SOFTWARE FOR YOUR BUSINESS?Ī well-designed website, an eye-catching storefront, or a convincing sales pitch does not necessarily equate to a quality product. Managing online reviews is one of the best ways to improve your local SEO ranking because good reviews will ensure Google sees you not only as a real business but also as a quality resource for your community. While organic SEO is based on relevant search terms, local SEO takes proximity into account (how close a consumer is to your store). Online businesses may not be as concerned with local SEO, but brick-and-mortar businesses rely on it. The best way to boost your reputation? Use a review management software to gather good reviews as well as constructive feedback. If the reviews are negative or nonexistent, however, your potential client will probably move on to the next candidate. If the reviews are good, then congratulations! You’ve likely won yourself another customer. One quick Google search is all they need to make a decision about your business. In fact, over 80% of consumers trust reviews as much as they trust recommendations from family and friends. TO IMPROVE YOUR REPUTATIONĬonsumers who used to rely on word-of-mouth recommendations now rely on online reviews. This software allows you to answer questions, schedule appointments, send reminders, collect reviews, and get feedback all on the same platform, combining all your customer interactions into a single inbox. The solution? Review management software.
A bad experience leads to a bad review, and a bad review sends potential clients running in the opposite direction. Doing so makes good communication impossible, which can hurt the consumer experience. TO SAVE TIMEĪs a business owner, the last thing you have time for is juggling five (or more!) systems and platforms. WHY DO YOU NEED REVIEW MANAGEMENT SOFTWARE? 1. There are plenty of ways to obtain these reviews, but review management software is the most efficient and streamlined method to manage your online reputation. Because of this, collecting good reviews should be a top marketing strategy for any business. By the time someone enters your storefront or lands on your website, there is a good chance they’ve already formed an opinion about your business based on online reviews. The internet has completely changed the way businesses attract customers and make sales.